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AllThingsJeep.com's Go Topless Day 2009 Press Release

FOR IMMEDIATE RELEASE

Contact:
Jean Wnuk
All Things JP LLC
Two Shaker Road, Unit F101
Shirley, MA 01464
Phone: 978-582-6606
www.allthingsjeep.com
jean@allthingsjeep.com


All Things Jeep announces 2nd Annual GO TOPLESS DAY for May 9th, 2009 and Thousands of Jeep Owners Worldwide Expected to Celebrate

Shirley, MA -- November 14, 2008 – Get ready, get set. Take your Top Off! On May 9th, 2009, AllThingsJeep.com is sponsoring their 2nd Annual Worldwide Go Topless Day and invites all Jeep owners to participate, whether their top comes off or not. Go Topless Day is a day celebrating Jeep love, Jeep spirit, and the sense of fun and adventure that comes with owning a Jeep. What started as an idea for a local event last year quickly grew to a worldwide phenomenon through the help of the Internet. Over 50 Jeep Clubs on 4 continents participated in the event and this year’s Go Topless Day is expected to have at least triple the participants.

In Massachusetts, the flagship Go Topless Day Event will be held in Lancaster, near the All Things headquarters. The event is free, the giveaways – plentiful, and all Jeep owners are invited to attend. The celebration will include music, food, ice cream, raffles, activities for the kids and plenty of Jeeps. Local Jeep and Off-Road clubs and vendors are attending and are invited to set up booths. For more details, visit http://www.allthingsjeep.com/go-topless-day.html.

“We’re going to create a world record this year,” said Jean Wnuk, co-owner of All Things Jeep, “Let’s get 1000s of Jeeps going topless on May 9th and make it a worldwide celebration of our love of Jeeps. We encourage Jeep clubs and Jeep owners everywhere to join in the event.”

Last year Go Topless Day was the largest coordinated event among Jeep owners ever to exist. A complete photo album can be found at http://www.allthingsjeep.com/go-topless-day.html. Sign up to participate either individually or as part of a group and AllThingsJeep.com will send you materials to launch your event.

About All Things JP LLC All Things JP LLC runs www.allthingsjeep.com and is one of the largest providers of gifts, apparel and memorabilia to the Jeep® and off-road market. All Things JP LLC delights Jeep® owners with items that enhance their adventurous lifestyles. Visit www.allthingsjeep.com for the perfect gift for Jeep® lovers including Jeep memorabilia, clothing, decals, tire covers, watches, jewelry, seat covers and more.

Additional Information from 2008 Go Topless Day

OVER 50 JEEP CLUBS PARTICIPATED IN GO TOPLESS DAY in 2008

Jeep clubs around the world participated in their own Go Topless Day events. The Ocala Jeep Club of Florida proved they could go topless by spelling out the word “TOPLESS” with their Jeeps. According to Pam Smith, their Event Coordinator, “First we needed to find a big enough area to spell it out beings it would take a minimum of 32 Jeeps! The location also needed a high area for the photographer to get up on to look down on the Jeeps. We found a field that had a road with an overpass over a train track. Perfect!” Definitely dedicated to the cause.

The Lakeland Jeep Club got together for a picnic. According to James Emery, the VP of the club, “This event actually boosted the membership count by 7 families! They saw us having a great time as they drove by and made a u-turn and stopped by to join in on the fun.”

The Michiana Jeep Club in Indiana had over 50 Jeeps attending their Go Topless Meet & Greet. The Pioneer 4 Wheelers four wheel drive club in Lincoln, NE, San Antonio Jeep Exclusive in Texas and dozens of other Jeep clubs also held events. Everything from picnics to ice cream socials to parades to trail clean-ups & runs went topless on May 3rd, 2008. Herman van Niekerk in Cape Town, South Africa was the first one of the day with his top off, since his day starts about 8 hours before ours. In North Dakota, they had 2 feet of snow on May 2nd. And Jeep owners there were still topless on May 3rd.

ALLTHINGSJEEP.COM REMOVES THE TOP OF A JEEP CHEROKEE XJ Locally, AllThingsJeep.com hosted their own Go Topless Day event in Lancaster, MA. Despite the rainy weather, over 90 Jeeps appeared though out the day including Jeep owners from Maine, Rhode Island, Connecticut, New York and, one dedicated Jeep girl who drove all the way from Ohio! Aside from the many great raffle prizes, donated by AllThingsJeep’s vendors, the highlight of the day was the removal of a Jeep Cherokee XJ’s top. Call it “Going Topless 101”. Armed with a Sawzall and some safety glasses, Norman Wnuk, owner of All Things Jeep, and Scott Hatch, VP Environmental Affairs for the Northeast Association of 4WD Clubs cut the top off a hardtop Jeep while event attendees cheered them on. It took 7 minutes and 2 Sawzall blades. Since there were Sawzall blades left over, a complimentary convertible look was offered to anyone else wanting it. There were no takers. But several folks did step into the topless XJ afterwards for a Photo Op. It’s not often that you see a topless Cherokee.

AN ANNUAL GO TOPLESS DAY FOR JEEP OWNERS? “We had a tough winter with tons of snow that didn’t want to end.”, said Jean Wnuk, co-owner of All Things Jeep. ““Go Topless Day” started out as an idea to get New England Jeep owners celebrating springtime and we wanted to organize a day where we all take the tops our Jeeps. Once we posted the idea on our website, the idea just grew. We had over 50 Jeep Clubs and organizations involved. One of the most fun aspects was our photo contest. We had a lot of creative entries.” Everyone wants to know if there will be a GO TOPLESS DAY next year. The answer is definitely YES with a date to be posted soon.

SEE ALL THE TOPLESS JEEPS & ACTIVITES HERE AllThingsJeep.com ran an online photo contest for this event and picked 5 winners that exemplify the true spirit of Going Topless in the Jeep. Each winner won a gift certificate to the website. The winners can be seen here:

http://blog.allthingsjeep.com/jeep-blog/tabid/53767/bid/5195/Winning-Go-Topless-Day-Photos.aspx

The entire Go Topless Day Customer Photo Album can be viewed here: http://allthingsjeep.smugmug.com/gallery/4858195_Ktezm

The Removal of the Jeep Cherokee’s Roof is captured in this photo album: http://allthingsjeep.smugmug.com/gallery/4900084_KWfJ2

All photos are available for download. Enjoy.

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